Custom CRM & business systems
A CRM that adapts to your business, not the other way around.
When generic CRMs do not fit or per-user licenses get expensive, I build your own systems: CRM with sales pipeline, proposals and contracts; project and cost tracking; point of sale with inventory; help desks with tickets; customer portals. That is what I built for RL Poolscapes in Florida and for my own flower-shop platform.
Who it is for
Sound familiar?
- 1Companies paying for an expensive CRM and using 10% of it.
- 2Service or construction businesses with their own proposals, jobs and billing.
- 3Retailers that need POS, orders and inventory in one system.
What's included
What you get
- Clients, lead pipeline, proposals, contracts and follow-up.
- Projects, scheduling, logs and job costing (when applicable).
- Invoices, payments and collections, with optional online payments.
- Connection to your website forms, email and WhatsApp.
- Sales and operations reports and dashboards.
Technologies
- React
- NestJS
- MongoDB
- PostgreSQL
- Mercado Pago
- Docker
How we work
How it works
- 1Day 1
Discovery
A free 30-minute call. I learn your process, your systems and what hurts.
- 248 h
Clear proposal
Scope, deliverables, timeline and fixed price in writing. No fine print.
- 3Weeks
Build
Weekly progress you can see and test. You pay for working deliverables.
- 430-day warranty
Launch & support
You get code, documentation and credentials. 30-day warranty and optional support.
Case studies
Where I've done it before
RL PoolscapesConstruction · Naples, Florida
RL Poolscapes: custom CRM for a luxury pool builder
A CRM/ERP built around how a builder actually works: leads, proposals, contracts, jobs, costs, invoicing, warranties and maintenance.
- React
- NestJS
- MongoDB
- Tailwind CSS
- Docker
Own productRetail · Flower shops
Operations platform for flower shops
Point of sale, orders, recipes, perishable inventory, production, deliveries and payments in one platform.
- React
- Node.js
- MongoDB
- Mercado Pago
- Mapbox
Frequently asked questions
Questions about this service
Is it cheaper than a commercial CRM?
Over the medium term, almost always: you pay for development once and avoid monthly per-user licenses. And it does exactly what your business needs.
Can I start small?
Yes. We start with what hurts most (for example, leads and proposals) and add modules in stages.
From the blog
Related services
Often paired with
Custom software development
Web systems built around how your business works: orders, inventory, portals, dashboards, approval flows.
From $3,200 USD · per project
SAP, ERP, CRM & API integrations
SAP, Odoo, Dynamics, Oracle, HubSpot, Shopify, payments, WhatsApp: make your systems talk to each other.
From $1,290 USD · per integration
Professional websites with SEO
Blazing-fast, beautiful websites built to rank on Google and turn visits into customers.
From $590 USD · landing page
Ready to get started?
Tell me what you need. Within one business day I will reply with a clear idea of how to solve it and what it costs.